In finishing and interior design, clients buy with their eyes. You can be the best firm in the market, but if your work appears as random phone photos, they will choose a firm with clearer pictures. An organised portfolio — before and after, size, duration, level — does half the selling before the first call.
The price-per-metre question will always come, and the smart answer is not a single number. Showing clear finish levels with a starting price for each lets clients understand the difference themselves, and the enquiries that reach you come from people whose budget actually fits.
After signing, anxiety is the biggest problem. The client pays a large sum and cannot see what is happening. A photo update at every stage cuts the calls and turns the client into your best promoter at the end — because they lived the project reassured.