Couples choose a planner for the most important day of their lives, so they compare a lot and ask even more. A portfolio organised by event type and style saves them hours of browsing and means they call already knowing you fit.
Quotes in this field vary widely, but that is no reason to show no figures at all. Packages marked "starting from" give clients a sense of the level and reduce enquiries with unsuitable budgets, so your time goes to serious clients.
After signing, success lives in the details: suppliers, set-up times, payments and last-minute changes. A checklist per event ensures nothing is forgotten, and the client who feels that organisation is the one who recommends you to everyone they know.